A fresh page: THE FIZZ Brand Rebrush

A fresh page: THE FIZZ Brand Rebrush



We’ve come a long way. Our tenants have changed, and so did the brand. Now it is time for a rebrush to start a new chapter. We proudly present: THE FIZZ.

Journey through the Brand History


Soon it will be exactly eight years ago that the first student house under the brand THE FIZZ opened in Bremen. Shortly afterwards, houses in Berlin, Frankfurt, Hanover and Darmstadt followed. It didn’t take long to establish THE FIZZ as a young, dynamic brand for high-quality student housing, according to the motto: Living cum Laude.

A fresh page: THE FIZZ Brand Rebrush 5f6cb844364dc15df8cbaa20 FIZZ Logo%20alt
2011 – 2017

The next years were characterized by continuous growth and international expansion – first to the Netherlands and Austria and now, just recently, to the Czech Republic. The development was of course not without some growing pains. That’s perfectly normal for a young company!


Almost a decade later, we’ve seen hundreds of young people from all over the world moving into our apartments. We sat in the front row to witness the changes: your fashion (from Wedge Sneakers to Crossbody Bags), your communication platforms (from Facebook to TikTok),your hashtags (from #endoftheworldconfessions to #quarantineandchill), your values, your social and environmental ideals, your fears and concerns. As our customers have changed, so did we. The latest events in 2020 in particular led  to a focus on the essentials.

We turned our gaze to our inner self. We questioned ourselves: Who are we really? What makes us what we are? Who or what do we want to be?

A fresh page: THE FIZZ Brand Rebrush 5f6cb24a6b838cfaf2e1afc9 the fizz standard logo
2017 – 2020


As we have developed as a company, it was time to make these transformations visible. Over the past months we have been working on redefining the design, language and message of our brand at a variety of touchpoints. Some changes might be loud and obvious, others rather quiet and marginal, yet powerful. We are just catching up to where we are headed as a brand.

A fresh page: THE FIZZ Brand Rebrush the fizz logo red
Intermezzo (2020)


Let’s start fresh. Let’s drive visual, technical and structural improvements. Let us set out into a new world. With courage and with confidence.

THE FIZZ stands for student living. Just better.

A fresh page: THE FIZZ Brand Rebrush THE FIZZ Logo Horizontal Red
2020 –

All photo rights by International Campus GmbH.